Portrait Andreas Buenter

Founder & CEO of Entrepreneuracademy.ch


Andreas Buenter is serial-startup and business owner, consultant, author. He helps his clients to get a strong competitive position. Born in Switzerland as a son of a mecanical engineer and insurance clerk he has always been interested in figures, processes and how business works. 

Andreas started his career with an aprenticeship in retail banking in Lucern, continuing with leadership positions in investment banking, consulting & as BOD member. He loves to build businesses. In 1991 he started his first consulting firm focused on independent research and company analysis for international B2B and B2C clients. More than 3.000 research reports covering more than 20 sectors crossed his table in 8 years. He sold the business in 1997/2000 before the dot.com bubble burst.  

Within eight years, he worked together with his team on more than 3,000 company analyses from over 20 industries. Running analyses, creative development of options, clear recommendations, improving existing workflows, and inspiring people continue to be his passions today.


With increasing success of his own business, and temporarily large setbacks, the demands on marketing, sales, leadership, people and financial management, restructuring, M&A (mergers and acquisitions) steadily increased. Today, Andreas’s consulting business encompasses international clients of all sizes, from individual management consultants to owners of family businesses and CFOs of publically listed corporations.


“Do the right thing, the right way, and actually do it.” This slogan was passed on to me by Sam Brunner. Sam is an exceptionally gifted management consultant with a wide range of clients. Passionate. Analytical. Tough. And fully booked. 

I started out in the consulting business for investors charging per daily or hourly rate. Later on we decided to grow the business with periodicals, i.e. monthly print publications in the pre-digital world. 

Together with Norman Rentrop’s publishing team, my team and I worked hard seven days a week to establish the first independent research service for institutional and private investors, a printed informational product, periodical, covering over 430 international publically traded companies on a monthly basis.


Despite the effort, I was running out of cash. I was in the middle of hundreds of pages of research manuscripts, building a gigantic database of company data, and employing a dozen people.

The only thing that I instinctively realized at the time, “If it doesn’t work, I just have to increase my input, cash, and time.” Being an entrepreneur requires a dream and stamina, at least that’s what everyone says. Sure, but Samuel taught me to focus on something else. When you’re under stress, breathe deeply through your nose four times and reflect on these questions for ten minutes: “Am I doing the right thing? Am I doing it in the right way? Am I actually doing it?” I had to increase prices dramatically. The value-price-relationship was out of order. The deal with the publisher was re-negotiated.

This led not just to a doubling in revenue to a higher six-figure amount within the year, it also prepared my company for a merger, which turned me into a temporary millionaire. 


Tools, Strategies & Coaching to Empower Experts!

We help experts attract, convert and retain high value business clients! We achieve this together using the Quantum Formulas. 


Our office is located nearby Zurich, in City of Wettingen. This is our address and contact data to reach out:

Buenter Management Ltd. 
Etzelmatt 1
CH 5430 Wettingen

Phone +41 (58) 206 0850 (Office Hours 8am to 6pm CET)
E-Mail: [email protected]

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